For savvy digital marketers, customer retention may actually be more important than acquisition. That’s because it’s typically cheaper and more effective to persuade someone who’s already done business
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For savvy digital marketers, customer retention may actually be more important than acquisition. That’s because it’s typically cheaper and more effective to persuade someone who’s already done business
Social media is everywhere. Almost three in four Americans use at least one social network, according to 2021 research from Pew. And while most savvy businesses are already
The digital health field is something of a double-edged sword for marketers. It holds a huge opportunity: some of the top health sites on the web get over
Growth marketing has, admittedly, become somewhat of a buzzword. But that doesn’t negate its value as a high-impact marketing strategy. Simply put, growth marketing focuses on taking an
Growth marketing (often referred to as growth hacking) has become somewhat of a buzzword as of late. While some brands may feel a little fatigued by it, the
Strategy + execution = growth. It’s a simple formula, but it’s hard to stress enough just how integral it is to creating a winning marketing campaign. Without the